See It In Action
Create an account and add any jewelry item to your wish list. When any item is added to the cart, shopper will receive an offer for 15% off all jewelry items in the cart. All jewelry items are discounted by 15%.'
The Market Segmentation Suite for NRO takes the concept of customer segmentation to a whole new level so you can maximize the impact of your targeted marketing efforts. Whether you choose to target your customers on a one-to-one (personalized) or one-to-many (customer group) basis, you precisely control who sees what and when based on what you know about them. Use your understanding of a visitor’s buying patterns to maximize the probability of each purchase by steering shoppers to the right products and promotions at the right time.
Market more effectively and efficiently
Accurately segment your target audience based on criteria you set up.
Flexible rules and options
Set up targeting rules based on one ore more conditions:
- Specific customer details, such as name, address, date of birth
- Newsletter subscription details
- Product details including:
- View history (products the shopper has previously viewed)
- Order history (products the shopper has previously ordered)
- Items in the shopping cart
- Wishlist patterns
For example, you could precisely target customers segments based on:
- Customers who have spent more than $300 and viewed a specific product more than twice
- Customers who have a specific product in their wish list
- Customers who have purchased a specific brand in the past 90 days
Build customer loyalty
Let the customer perceive the human touch of somebody who really understands his shopping habits, and guide the shopper to the right products at the right time. This personalized approach to customer interaction fosters loyalty, which in turn translates into sales and/or customer referrals.
Additional Professional Services:
RECOMMENDED: Market Segmentation Suite for NRO allows you to export targeted customer lists for use in outside email marketing services such as NCR Customer Connect. In order to use Market Segmentation Suite for NRO to display targeted promotions within your NRO store, you'll also need one or more related extensions:
- Checkout Promo for NRO: Display targeted promotions on the cart and checkout pages
- Z-Blocks for NRO: Display targeted promotions on specific products pages, account pages, checkout pages, and more
- Pop-Up+ for NRO: Display targeted promotions in attractive pop-up windows
OPTIONAL: You may also also want Professional Services Assistance in setting up and testing your marketing segments. Time will vary depending on the complexity of your needs.
|Documentation and Resources||
Documentation (from NCR)
Blog Article: Customer Segmentation and Promos (from NCR)
User Guide (from the developer)
Configuration, personalized training, and technical support are not included with the purchase price of the extension.